Your Dream Bag. Your Private Club. Limited Access

Rental App

Welcome to 12 O'Clock Club — Where Men’s Luxury Meets Opportunity

At 12 O’Clock Club, we’re redefining how men access and profit from luxury fashion. Our platform offers two innovative ways to experience high-end style — whether you want to borrow premium designer pieces through a members club, or make money renting out your own wardrobe to other fashion-conscious men.

Part 1: The Luxury Bag Members Club

Exclusively for men, our Luxury Bag Members Club gives you subscription-based access to a rotating collection of designer bags — from sleek crossbodies to statement backpacks and weekenders. Whether you need a standout bag for an event, a business trip, or just to level up your daily look, our members-only library has you covered.

Part 2: The Peer-to-Peer Fashion Rental Marketplace

Beyond the bag club, 12 O’Clock Club is also home to a peer-to-peer rental marketplace — where men can rent out their own luxury fashion items directly to others and earn money from their wardrobes.
This isn’t just for bags — it’s for all types of high-end men’s fashion, including:
 

  • Designer jackets and coats
  • Luxury trainers and footwear
  • Statement t-shirts, hoodies, and streetwear
  • Tailored suits and formalwear
  • Accessories like sunglasses, watches, and jewellery

How it works

At 12 O’Clock Club, we’re redefining how men access and profit from luxury fashion. Our platform offers two innovative ways to experience high-end style — whether you want to borrow premium designer pieces through a members club, or make money renting out your own wardrobe to other fashion-conscious men.

Register

List Your Items – Upload photos, set your rental price, and let the world know what makes your item special.

list your items

Upload photos, set your rental price, and let the world know what makes your item special.

Rent to other men

Fashion-forward renters can browse and book your pieces for a weekend, an event, or just to try something new.

earn securely

12 O’Clock Club facilitates safe transactions, protects payments, and fosters a secure community — so you can rent out your items with confidence.

Our Role: Safe, Simple & Secure

We’re not just a marketplace — we’re the trusted platform that makes it all possible. From secure payment processing to renter verification and item protection, we’re here to ensure both owners and renters have a smooth, safe experience. You supply the fashion, we handle the rest.

Frequently Asked Questions (FAQ’s)

Who can join 12 O’Clock Club?
 Anyone aged 18 or over can apply. All members must complete an ID verification process before approval.
Is membership limited?
 Yes, to maintain exclusivity. If we’re full, you’ll be placed on a waiting list and notified when a space becomes available.
Can I rejoin after my term ends?
 You must reapply and join the waiting list again. Re-entry is based on past member history.

What membership plans are available?
 You can join for:
  • 3 months
  • 6 months
  • 12 months
All plans must be paid upfront and are non-refundable.
How much does membership cost?
 Prices vary depending on your chosen plan. Example: the Devoted Plan costs £1,679.88 annually.
Is payment monthly or upfront?
 All membership payments are taken in full at the start of your term. No monthly billing is available.

How many bags can I borrow at once?
 One bag at a time.
How often can I swap bags?
 You can swap every 28 days, as long as the current bag has been returned. Extra swaps cost £20 each (subject to availability).
How do I return a bag?
 Use the original packaging provided or secure protective packaging. Late returns incur a fee of £15/day.

What happens if I return a bag late?
 You’ll be charged £15 per day until we receive the item. Excessive lateness may result in:
  • Membership termination
  • Debt collection referral
  • Full retail value charge
  • Negative credit reporting
What if I damage or lose a bag?
 You’ll be charged based on repair costs—or up to the full retail value of the bag. Non-payment will lead to legal action.
What if I try to swap a real bag for a fake?
 Doing so will result in:
  • Permanent ban
  • Full value charge
  • Legal action and debt recovery
  • Credit score impact
Can I lend the bag to someone else or use it for a photoshoot?
 No. Bags must only be used by the verified member. Commercial use, modification, or third-party sharing is prohibited.
What happens if I don’t follow the rules?
 Violations will result in:
  • Account suspension or termination
  • Legal action
  • Debt collection referrals
What is the peer-to-peer marketplace?
 A separate feature allowing users to rent or lend designer bags, clothes, shoes, and accessories to each other.
Do I need to verify my identity for rentals?
 Yes, identity verification is mandatory for both Renters and Lenders.
How are rental items handled?
  • Renters must inspect and care for items, and return them on time.
  • Lenders must ensure items are authentic, clean, and in excellent condition.
What if a rental item is returned late or damaged?
 Late fee: £15 per day
 Damage/loss: Charged up to the full item value
 Excessively dirty returns may incur a cleaning fee.
  • How are debts handled?
     Unpaid fees will be sent to a debt collection agency. Costs will be added to your debt and may impact your credit score.
    Can terms change?
     Yes. We may update our Terms & Conditions at any time. Members will be notified of significant updates.

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